It’s clear that we need to design, create and buy better in fashion — a push for best practices in both the environmental and social sides of fashion has major global resonance today. Throughout January and February, we highlight five exciting labels from around the world leading the way in stylish sustainability. The fourth stop of our journey is Kika Simonsen.
Founded in 2015, Brazilian designer Kika Simonsen, the label combines her passions for art, culture and fashion. The label demonstrates sustainability with garments made from recycled textiles, designed to give women versatility and style. Linen blends, recycled cotton, knits and velvet, as well as silks, either pure or woven with metallic threads, make up most of Simonsen’s fabrics, and cuts are comfortable, chic and created with artful silhouettes in mind.
Unique painting prints and pattern brushstrokes in much of her designs are developed from personal experiments and artwork – usually made from many layers of acrylic paint – in the designer’s Sao Paolo studio. Bringing the theme of wearable art to the table, the designer is a champion of slow fashion. She infuses her Brazilian heritage and culture with a blend of traditional patterns and flattering, feminine drapery used in these distinctive, colourful designs.
This season’s collection is inspired by the Japanese term akai ito – the red thread of fate, invisible to the naked eye, that connects men and women who are soulmates for eternity. This thread can stretch or get tangled but will never break.
The aesthetic is colourful, bright and joyful, bringing together South American flair, Japanese shapes and a contemporary sensibility. All pieces are handmade in Brazil, using more eco-optimised methods such as dyeing processes that consume less water. We’re admiring voluminous shapes in this particular collection, where Simonsen fuses the tropical with oriental details and painterly prints.