The Dior J’Adore needs no real introduction. Born at the eve of the century, it quickly gained cult status. Since its debut in 1999, it has become one of the most recognisable fragrance from the House of Dior and one of the best-selling scents in the world. Now, the classic J’adore comes in a pocket-sized format with a roller pearl for easy application.
It comes as no surprise why J’adore has rendered such popularity. The concept behind the scent comes from Dior’s dream to encapsulate a scent that represents the modern woman – a tease of the olfactory senses that is exulting, sensual, free yet at the same time, still fragile and serene. The nose behind J’adore is none other than the award-winning perfumer François Demachy. Using his youthful memories of his time in Grasse, he recalls the annual celebration of Jasmine Grandiflorum every August. J’adore honours the delicate and rare bouquet, and blends only the most exceptional harvest to be used.
The Notes & Accords
J’adore Eau de Parfum opens up with a heady Indian Tuberose and Chinese Magnolia, exotic Comorian Ylang Ylang, spirited Turkish Damascena Rose and Tunisian Neroli all cleverly orchestrated to shine individually, while lending the highlight to the star of the show, the intense Indian and Grasse Jasmine.
The feminine curves of the iconic glass bottle acts as an amphora that resembles the female silhouette which reveals a glowing golden liquid, while the rings of the bottle hang like a tribal piece from the neck.
The New Perfume Gestures
As the modern woman has evolved, so has J’adore. Catering to everyday needs, Dior is now releasing its roller-pearl form – one that still holds the same heritage, aromas and even the bottle. The miniature version features a gem-like roller pearl that can easily glide across the skin to deliver all the accords. Convenient for an on-the-go lifestyle, it can easily slip into handbags and is ideal for travel, too.
The Complementing Hair Mist
The J’adore Eau de Parfum also makes an appearance in a new version of the Hair Mist to complete the J’adore collection. To exude the embracing scent from head to toe, the mist can be spritzed from root to tip and in a liberated, sensual and generous gesture, symbolising absolute femininity.
Shop J’adore Eau de Parfum and the full Dior Beauty range on Dior’s new online boutique here.