The all new L’Occitane Reine Blanche novelties come with a new and improved formula
L’Occitane, widely acknowledged as a pioneer of premium skincare, presents an exciting new breakthrough. Drawing on its extensive botanical research, it has discovered a plant with the power to whiten and spectacularly illuminate the skin – all in the most gentle, natural way possible. That plant is Reine des Prés – Queen of the Meadow, also known as Meadowsweet – and it is at the heart of the new L’OCCITANE illuminating program, specially developed for the delicate skin of Asian women.
Reine des Prés is a unique flower whose petals, which are initially creamy in tone, gradually become whiter as they are exposed to the light. The plant does in fact naturally contain salicylyc acid, known for its mild exfoliating action, which helps refine skin texture and encourage renewal, revealing a complexion that is brighter, fairer, more even and more translucent.
The Reine Blanche brightening and illuminating program is a luxurious beauty routine formulated with Reine des Prés. From Reine des Prés flowers, L’Occitane Laboratory created the Reine Blanche Complex, which contains natural salicylyc acid, mulberry root extract, vitamin C and new ingredients from Licorice and Ougun Root Extract. This unique association have a proven biological action that helps to illuminate, brighten and refine skin texture, reduce dark spot and soothe skin due to aggressors like UV and pollution.
The new novelties of Reine Blanche consists of Illumination Lotion, White Infusion Cream, White Infusion Serum and Illumination Mist, all available in L’Occitane stores and website.