Virgil Abloh has been appointed as the new Louis Vuitton’s (LV) Men’s Artistic Director. “I feel elated. This opportunity to think through what the next chapter of design and luxury will mean at a brand that represents the pinnacle of luxury was always a goal in my wildest dreams. And to show a younger generation that there is no one way anyone in this kind of position must look is a fantastically modern spirit in which to start,” says Abloh in a statement.
The breaking news is started after Abloh posted a picture of LV monogram trunk with the initials “LV” to his Instagram account without a caption. His appointment was widely rumoured since January, when his predecessor, Kim Jones departed from the Maison. Last week, Jones was announced to head the LVMH-owned Christian Dior, succeeding Kris van Assche as its Artistic Director of Dior Homme for the Ready-to-Wear and Accessory collections. “Having followed with great interest Virgil’s ascent since he worked with me at Fendi in 2006, I am thrilled to see how his innate creativity and disruptive approach have made him so relevant, not just in the world of fashion but popular culture today. His sensibility towards luxury and savoir-faire will be instrumental in taking Louis Vuitton’s menswear into the future” said Michael Burke, Louis Vuitton’s Chairman & CEO.
Also visit: Story from Kris van Assche
Who is Virgil Abloh?
Born in Rockford, Illinois in 1980, Virgil Abloh is an artist, architect, engineer, creative director, and designer. He earned a degree in Civil Engineering from the University of Wisconsin Madison, and he completed a Master’s Degree in Architecture at the Illinois Institute of Technology in a curriculum founded by Mies van der Rohe. It was here that he learned not only about modernist design principles but also about the concept of multi-disciplinary working.
- 2012: he owned a brand called Off-White c/o Virgil Abloh™ as an artwork titled “Pyrex Vision.”
- 2013: the brand premiered a seasonal men’s and women’s fashion label.
- 2015: showing runway collections during Paris Fashion Week, and become a finalist for the LVMH Prize
- 2017: winning the British Fashion Awards Urban Luxe award and International Designer of the Year at the GQ Men of the Year Awards
- 2019: he will have a major exhibition of past and current work at the Museum of Contemporary Art of Chicago, Illinois.