The most successful Rolls-Royce model in the marque’s 116-year history, the new Ghost is designed to be more dynamic, serenely comfortable, and minimalist, equipped with the most advanced technologically available.
As the result of careful consultation with the marque’s customers and observation of its role as both a chauffeured business vehicle and self-driven leisure car, the new Rolls-Royce Ghost became the most successful model in Rolls-Royce’s 116-year history. The highly anticipated vehicle new model has also finally made its presence in Indonesia and is available for commission. Those interested can now find the new Ghost on display at Sequis Tower Level 1, Jl. Jenderal Sudirman Kav.71, Jakarta, with viewings by appointment.
First and foremost, this new Rolls-Royce Ghost has adopted a minimalist, ‘post-opulent’ design which is particularly appropriate for this current era. This aesthetic concept is reflected by a design and development process that focuses on simplicity, and is delivered through cutting-edge engineering and manufacturing techniques.
The front part is an instant example of reduction. For the first time, the Spirit of Ecstasy is not surrounded by panel lines but rather stands within her own ‘lake’ of the bonnet. Turning to the flanks, a single straight stroke is used to emphasize the motor car’s length. The lower ‘waft line’ borrows from boat design and uses reflection to lighten the surfacing and create a pure, uncomplicated sense of motion. For the first time on a Rolls-Royce, it has been given a unique, lighted front-end 20 LEDs underneath the top of the radiator grille to subtly illuminate the metal vanes, creating a restrained glow. Integral to the engineering substance, the Ghost is now equipped with all-wheel drive and all-wheel steering. An innovative, world-first ‘Planar Suspension System’ creates a sense of flight on land, which has never been achieved before by a motor car.
Aiming to achieves unprecedented levels of ride comfort and control for a motor car, the new Ghost combines self-leveling, high-volume air suspension technology, stability control, self-drying braking systems, Satellited Aided Transmission, and the ‘flagbearer’ system which consists of a stereo camera system integrated into the windscreen to see the road ahead.
Inside the car, continuing the contemporary and minimalist theme from the exterior, we find only the very finest materials: leathers, woods, and metals. A Champagne fridge is provided between the rear seats and was developed with the assistance of a Master Sommelier. The Bespoke Audio form meanwhile, features an 18-channel, 18-speakers, 1300W audiophile-grade system. The fabled Starlight Headliner, now with a shooting star feature, has in effect been transformed into a large speaker. To create a healthier environment, a new Micro Environment Purification System (MEPS), creates the cleanest micro-environment available within the cabin of a motor car.
During the launch event of the new Ghost, Jason Broome, Managing Director of Rolls-Royce Motor Cars Jakarta, shared: “The Ghost has been the benchmark for contemporary super-luxury and the choice for business leaders in Indonesia. Understated yet stylish, agile, and supremely comfortable, New Ghost is perfect as a day-to-day Rolls-Royce that can be self-driven or chauffeured. Its new ‘minimalist philosophy, with a focus on superb design, craftsmanship and engineering comes with the latest in technology and highest quality of materials.”
Lastly, the longer version of the Ghost, called the Ghost Extended, offers 170mm of additional space space and more rear legroom than any four-seat sedan in its segment. The marque’s designers worked to cloak the extra length by only extending the rear door and body around the rear door apertures, preserving the lines of the car.