Fendi has announced its virtual Pop Tour starting from Rome in April and now, they’re available online. Top models such as Barbara Palvin and Hailey Baldwin are in the campaign. The duo poses in playful tees featuring some of Rome’s iconic locations. The Pop Tour T-shirts reinterpret names of famous areas in Rome with a tropicana twist, highlighting the Fendi Fun side, such as Colosseo Beach, Fendi Palace, Appia Antica Boulevard, Testaccio Bay, Trastevere Sunset and Trevi Falls.
Neon pop colours are fused with exotic island prints. Lots of palm trees, flamingos, sunsets in a contemporary stylised way are splashed on the high-end t-shirts. It is modern collector’s item to have—city by city, trip by trip! The Pop Tour T-shirts come in a box that its filled with tropical and colourful knickknacks including fun stickers.