If you happen to be in Singapore between 28 August and 1 September, drop by Ngee Ann City Civic Plaza where Swiss watch brand Zenith, famous for its legendary status as one of pioneers who developed the integrated automatic chronograph, will be holding the “A Star Through Time” exhibition, celebrating the brand’s 50th anniversary of its most iconic and legendary calibre: the El Primero.
In the late ’60s, a multitude of watch brands joined forces and competed amongst themselves in their quests to develop the automatic chronograph movement. While a number of them succeeded, it was Zenith who ultimately came up on top with its high-precision, high-frequency El Primero automatic movement. Its trump card lies in its ability to accurately measure time down to an impressive 1/10th of a second, achieved on a mechanical movement whose central chronograph second hand performs 600 jumps a minute.
Open to the public, the 400 sqm immersive exhibition space promises to spellbind visitors with authentic narratives behind El Primero’s emergence in a range of 3D displays, offering visitors a retrospective of the movement’s half-century story of innovation and precision, among vintage El Primero pieces and other exclusive timepieces. Decked out to resemble Zenith’s manufacture in Le Locle, visitors will be ushered on an interactive journey through the past, present and future of the Zenith manufacture.
The occasion also marks the first anniversary of Le Moinde Étoilé de Zenith, conceived together with the Neuchâtel Tourism office to promote the region’s rich watchmaking history. Singapore is the first overseas stop in the worldwide tour. If you would like to sign up for the special watchmaking clinic to be conducted on 31 August and 1 September, register your by emailing email@example.com. Confirmation will be on a first-come-first-served basis. No reservation is required for the exhibition.
Zenith’s “A Star Through Time” exhibition in Singapore by Justin Ng first appeared on Augustman MY