The wait is finally over. BMW Group Malaysia introduced The 8, the newest member to the premium automaker’s portfolio of luxury vehicles. Developed on the race track to achieve supreme agility, precision, and poise, The 8 combines powerful engine with BMW xDrive intelligent all-wheel drive system and BMW EfficientLightweight design measures – set to introduce new benchmarks in the luxury coupé segment.
The 8 is introduced in the BMW M850i xDrive Coupé variant, boasting outstanding performance, emotion-stirring design, state-of-the-art luxury and exceptionally advanced equipment features when it comes to display and control technology, driver assistance and connectivity.
The exterior design of The 8 demonstrates a modern form of sporting appeal with a new styling language focusing on clarity, modernity and emotional engagement. The latest V8 engine with incredible power delivery and acoustics also debuts in the BMW M850i xDrive Coupé, serving prodigious power delivery and an equally impressive soundtrack, which is further enhanced by the flap-controlled sports exhaust system.
A new design language for all sporting appeal
In terms of its appearance, The 8 conveys pure dynamism and turns the luxury coupé into a sports car brimming with passion and character. Onlookers will be greeted by the trademark hexagonal kidney grille with its elements framed by a single-piece surround. The 8 comes standard with the BMW Laserlight – the slimmest headlights of any BMW model to date.
The side view is dominated by a dramatic interplay of surfaces using sleek character lines to trace the flow of the air exiting the Air Breathers. Whilst the surfaces curve inwards of the far side of the front wheels, they flare outwards again above the rear wheels. This combines with the strikingly tapered glasshouse to create a muscular shoulder line. At the rear, the interplay of horizontal and diagonal lines emphasises the car’s width and low centre of gravity. The BMW M Performance model is instantly recognisable by its exclusive exterior appointments in Cerium Grey, an M rear spoiler and illuminated door sills bearing the model name. It comes standard with an additional front spoiler to minimise the lift that occurs at the front axle at high speeds.
The modern and minimalistic exterior design language is continued inside the new BMW 8 Series Coupé, creating a relaxingly luxurious ambience. All lines point lengthways, automatically directing the gaze to the front and emphasising the focus on sporty driving. All control elements are clearly arranged. A concise surface design lets the high-quality materials really stand out.
The newly developed sports seats are upholstered as standard in Merino leather. The full leather trim for the door shoulders and instrument panel is also standard. Thanks to the low seating position of both rear seats, it has been possible to design the head restraints as an integral part of the backrests.
Formidable power generates supreme dynamic performance
The introduction of the BMW M850i xDrive Coupé also marks the premiere of a new V8 engine. The latest generation of the 4.4-litre eight- cylinder unit has been radically revised and optimised. Two twin-scroll turbochargers with charge air cooling located within the V-shaped space between the cylinder banks, High Precision Injection, VALVETRONIC fully variable valve control and Double-VANOS variable camshaft timing all form part of the BMW M Performance TwinPower Turbo technology which generates a top speed of 250 km/h.
The BMW M850i xDrive Coupé delivers a maximum output of 390kW/530hp which is on tap between 5,500 – 6,000 rpm. Maximum torque has also been raised by 100Nm to 750Nm, which is available over a wide rev range from 1,800 to 4,600 rpm for prolonged forward thrust. It can do the century sprint in merely 3.7 seconds and posts a fuel consumption of 10.4 litres per 100 kilometres.
The V8 engine is paired with the latest-generation 8-speed Steptronic Sports Transmission whose increased ratio spread, new transmission management and optimised hydraulic control produce sportier gear shifts while also enhancing its efficiency and smoothness. Shift paddles on the steering wheel are included as standard for manual gear selection.
Honed on the race track
The construction principle and tuning of its chassis are designed to harness the dynamic potential of its powertrain technology, and make best use of the car’s underlying concept to achieve maximum sports performance. Optimised weight, a low centre of gravity, well-balanced axle load distribution, ideal wheelbase length and a wide track, plus a rigid body structure and favourable aerodynamic properties provide all the right ingredients to this end.
All standard light-alloy wheels are fitted with mixed-size tyres, whose traction-enhancing effect was factored into the tuning of the chassis. Thesuspension technology developed for The 8 consists of a double-wishbonefront axle and a shear panel fitted to the five-link rear axle which optimise stiffness and the chassis components’ connection to the body. The maximisedcamber settings on both axles, meanwhile, increase power transfer potential at high cornering speeds.
In addition to the Adaptive M Suspension, The 8 also comes standard with Integral Active Steering which reduces the car’s turning circle when manoeuvring, increases agility at moderate speeds and optimises poise and assurance when changing lanes and cornering at high speeds.
Unique innovations for comfort and security
The BMW Live Cockpit Professional comes as standard in The 8. The latest-generation display and control concept consists of a high-resolution instrument cluster behind the steering wheel with a screen diagonal of 12.3” as well as a 10.25” Control Display which runs on the new BMW Operating System 7.0. Further components of the BMW Live Cockpit Professional include an adaptive navigation system, a hard-drive based multimedia system with 20GB of memory, two USB ports, Bluetooth and WiFi interfaces.
Making its debut in The 8 is the perfect co-driver – BMW Intelligent Personal Assistant, an intelligent, digital character that responds to the prompt “Hey BMW”. The BMW Intelligent Personal Assistant learns routines and habits, and is subsequently able to apply them in the appropriate context. In addition to ensuring there is always a genuine BMWprofessional on board, capable of explaining all sorts of different functions,the assistant awaits the driver’s every command, is always there to assist them and even provides casual conversation.
The arrival of the BMW Intelligent Personal Assistant also ensures there is always a genuine BMW professional on board, capable of explaining allsorts of different functions. The assistant will benefit from constant technicalupgrades and be able to learn more preferences and favoured settings. Alsofor the first time, The 8 features the BMW Digital Key. The Digital Keyemploys Near Field Communication (NFC) technology to allow the new luxury sports car to be locked and unlocked from a smartphone.
The 8 will be available at all authorised BMW dealerships nationwide from Friday, 15th March 2019.