exit
Power for Good 2020: Shirley Crystal Chua

Shirley Crystal Chua

Founder and Group CEO of Golden Equator Group

In a lot of the work she does, Shirley Crystal is led by a singular purpose – to invest in the future for the next generation. Golden Equator, in fact, is a holding group of businesses covering finance, consulting and workspace sectors, driven by the pillars of community, technology, capital and learning. The company runs a NextGen Programme that aims to revolutionise wealth preservation by moulding next-generation members of business families into future leaders through a highly customised curriculum across various industries like finance, wealth development, entrepreneurship and leadership development.

In addition, she is deeply involved in entrepreneurial and start-up communities as an investor, sitting on the group’s Investment Committee for private capital and venture investments. She is also a trusted adviser to ultra- high-net-worth families and individuals in areas of holistic legacy preservation and planning. Passionate about grooming young female leaders and entrepreneurs, she is a member of the Financial Women’s Association where she mentors women in finance, and also personally spends time performance-coaching young leaders to help them reach their full potential.

Photographer: Shavonne Wong; Stylist: Vrinda L Seth; Hair & Make-up: Benji Oo; Photographer Assistance: Hifzhan