Eye bags beware: Pat McGrath has been in the beauty lab again. Back in 2019, Pat McGrath Labs wowed the beauty industry with the debut of its long-awaited Sublime Perfection Foundation System — a line that took six years to perfect. Fast-forward to today, and Pat McGrath is back, kicking off 2020 with its brand-new ‘Sublime Perfection Concealer System’. The makeup mogul’s cult cosmetics brand has taken to Instagram to announce the imminent launch of its new line, set to drop online on February 21.
What to Expect?
Comprising a ‘Sublime Perfection Concealer,’ a ‘Concealer Brush’ and a ‘Blurring Under-Eye Powder,’ the system follows McGrath’s inclusive approach to cosmetics. The concealer will be available in 36 different shades to suit a wide range of skin tones, and the product itself is described by the brand as boasting a “groundbreaking formulation” that offers full coverage while concealing and brightening under-eye circles and imperfections without creasing.
The move follows the launch of the label’s first-ever foundation last July, which was also part of a trio of products called ‘Sublime Perfection: The System,’ featuring a primer, a foundation available in 36 different shades and a setting powder. The new concealers are sure to cement McGrath’s reputation as a go-to for high-performing cosmetics: since its debut in 2015, Pat McGrath Labs has gained a cult following for its boundary-breaking products for eyes, lips and face.
Find out more about Pat McGrath Labs’ Sublime Perfection Concealer System at patmcgrath.com.
This story was first published via AFP Relaxnews.
