In Fendi’s latest campaign, British photographer Nick Knight captures for the first time, the most eclectic essence of the Spring/Summer 2020 Collection by Silvia Venturini Fendi — expressed through his luscious and experimental style in his London Studio.
The collection itself charts a path of playful opulence. The Fendi Women’s Spring/Summer 2020 Collection exudes Summer’s technicolour day drenched in the warmth of an Italian sunrise. You have the diverse beautiful women Adut Akech, Jing Wen and Rianne Van Rompaey, who delight in undone expressions of new borghese energy, by posing on the imaginative terrace of a Roman historic Palazzo furnished with multicolour retro outdoor designs.
An ironic, playful vibes echos throughout the striking shots, keeping with Fendi’s most authentic DNA. Here, you see injected, a lively elegance—restless and a bit rebellious. Audacious blooms, shiny surfaces, maxi checks and intricate textures, all contribute to the exuberance of the Fendi Spring/Summer 2020 Collection, where soft quilted dresses and separates are juxtaposed to skirt suits in washed cotton and high-end summer fur coats, exuding luxurious lightness.
The Maison’s iconic Peekaboo and Baguette bags, as well as the new Fendi Roma tote, steal the spotlight with their charming explosion of interwoven motifs, embossed patterns and vibrant colours. They are infused with a sense of ultra precious, artisanal craftsmanship interpreted with a modern, unapologetic filter.
To find out more about Fendi Spring/Summer 2020 Collection, visit fendi.com.