This year we’ve yet again been inspired by Louis Vuitton x UNICEF’s newest additions. Continually graced with afresh charming touches of dimensions to the existing Silver Lockits, the two global partners’ mere determination of parading towards a reimagined world where the most susceptible children are supportively stood by is a pinky promise we’re all delighted by.
This world-renowned partnership, Louis Vuitton for United Nations Children’s Fund (UNICEF), is one lucky charm to bring opportune golden hours to help support children on dispensing water, sanitation, nutrition, education, health and protection services as part of UNICEF’s work. Children will also be presented with UNICEF’s COVID-19 emergency response efforts in accordance with the uninterrupted calamity of today.
Keeping up with last year’s #MakeAPromise campaign, this symbol-of-protection, lustrous silver lockit inspired by the tumbler lock invented by Georges Vuitton in 1890, is a distinctive emblem of sealing one’s promise to assist children imperatively at risk.
The new silver lockit bracelets come in four varied colour shades, namely pastel blue, pink, celadon green and black. For the first of its time, recycled silver and organic cotton are put concocting together in production, the bracelets therewith highlight the iconic padlock. Imprinted on there is the LV patented signature logo that radiates the long-standing brand heritage, as well as its story to this date. Whether to be worn alone or stacked on one’s wrist, the silver lockit bracelets are an unelaborated inclusion to all the collectors’ Louis Vuitton mantelpieces of accepted ostentation.
Another of the newest additions is a rainbow, pastel-coloured teddy bear, Doudous Louis. Made of organic cotton, it comes in a monogram-printed textile cover. Added to that, we see the monogram, flower-patterned embroidering eyes in a midnight blue shade. This rainbow, captivating little Doudou Louis can also be accessorised with the silver lockit bracelets – likewise a dream of those who’ve locked up the childhood within them.
The four new Silver Lockit bracelets retail at USD465 , USD100 of which is donated to UNICEF and the Doudou Louis retails at USD955, of which USD200 is donated to UNICEF. Since the launch of the Silver Lockit, the partnership has raised nearly $13 million US for UNICEF.
The Silver Lockit bracelets and Doudou Louis are now available to shop in selected Louis Vuitton stores worldwide. For more information, visit louisvuitton.com