Kim Kardashian West, Khloé Kardashian, Kourtney Kardashian, Kendall Jenner and Kylie Jenner star in the new Calvin Klein Underwear and Calvin Klein Jeans global multi-media advertising campaign.
Shot by photographer Willy Vanderperre, the siblings are featured wearing styles including Calvin Klein Modern Cotton and the new Calvin Klein Body range. In addition, certain members of the family are featured in core styles of Calvin Klein Jeans as well as looks from the spring 2018 Calvin Klein Jeans collection.
The campaign represents the latest development of the brand’s #MYCALVINS concept, which has family at its centre, a display of unity between strong individuals emphasised by the symbolism of the traditional American quilt. “The desire”, says the company, is to “inspire families – both born and made – to connect with one another, and celebrate the things that unite us.”